Browsing by Author "6a7b3ca8-2466-4fd7-8601-56314d65b8ff"
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Martínez López, Francisco J.; Merigó Lindahl, José; Gazquez Abad, Juan Carlos; Ruiz Real, José Luis (Elsevier, 2020)Industrial Marketing Management (IMM) is an outstanding journal in the field of business-to-business marketing. This paper focuses on this journal, with an extensive bibliometric analysis of IMM from its foundation in 1971 ...