Business engineering and service design. Vol. I

Abstract

This work presents an innovative approach to business design, known as Business Engineering, and its application to service offerings design in general. Such an approach is characterized by: • Integrating many disciplines—Ontology, Strategy, Business Models, Modularization, Platform Design, Case Management, Business Processes, Business Intelligence, Information Systems, and Information Technology (IT)—in generating detailed Enterprise Architecture designs for services, which are aligned with and make operational stakeholders’ interests. • Providing a hierarchical design methodology that allows managing the complexity of full enterprise design by starting with overall aggregated designs, which are then detailed by hierarchical decomposition. • Basing designs on Business, Architecture, and Process Patterns that abstract and formalize the knowledge and experience generated from hundreds of business design cases in which the approach has been applied. • Introducing advanced Analytics—for example, predictive and prescriptive data-based models, optimization techniques, and simulation—to support business development, by using models to generate new or improved service designs, and management by embedding models in operating process design; this allows generating truly Business Intelligence that optimizes service performance. • Using formal constructs to model patterns and designs based on the Business Process Management Notation (BPMN), allowing simulation and eventual execution of the designs using Business Process Management Suite (BPMS) and Service- Oriented Architecture (SOA) technology. The book provides the foundations of Business Engineering, reviews the several disciplines integrated within its methodology, and presents plentiful evidence of its power by giving detailed real application cases, including very impressive results in private and public situations.